DRIVE Geneva

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For more than 10 years DRIVE Swiss has positioned itself in Geneva as a leader in Luxury motors editions, and especially with the Geneva international motor show.

For a long time I asked myself the question: What does it take to affirm a car magazine of excellence in Geneva on the occasion of such a prestigious meeting such as the Geneva Motor Show with the only objective of reaching the Geneva reader “! One of the most demanding in the world! In order to guarantee the reader all the credit of this title, we had no choice but to bring together the elites in each sector… “The Quintessence” thanks to the intervention of extraordinary Men and Women gathered around common passions.